
7 Pipeline Shifts Joe Pannone Says MSPs Must Make Now
Episode #800 of the MSPi PrimeCast Most MSPs are still trying to build pipeline using playbooks that no longer match how buyers behave. Traditional funnels still exist—but they’re no longer where relationships begin. Buyers are forming opinions earlier, often while scrolling and consuming content before they ever engage. Joe Pannone’s approach reflects that shift: show […]
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5 MSP Takeaways from Project Glasswing and the Future of AI Collaboration
The recent unveiling of “Project Glasswing”—a collaborative initiative involving Microsoft, Google, Apple, and Anthropic—signals a major shift in how artificial intelligence will be developed, governed, and deployed across industries. While the headlines focus on Big Tech alignment, the real story for Managed Service Providers (MSPs) is what this means for service delivery, security, and long-term […]
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6 Ways Windows 11’s Web App Fix Changes the Game for MSPs
Microsoft’s long-overdue fix to Windows 11’s web app experience is more than a usability upgrade—it reflects a deeper shift in how modern work environments function. As browser-based applications continue to replace traditional software, the operating system is evolving to support that reality. For MSPs, this isn’t just about smoother app performance. It’s about adapting to […]
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