What do MSPs look for in a partner?

What do MSPs look for in a partner? A recent poll suggests that MSPs prefer to work with vendors that are 100% channel. As a 25+ year MSP I can say that all of our partners are completely channel focused. Most offer some type of white labeling.
Today MSPs demand vendors follow rules:
  • Simple: All too often vendors over complicate offerings and processes, need to keep it simple!

  • Priority: MSPs are in the business of serving their clients, NOT being a salesperson for the vendor’s services and/or products. If the vendor offering is in line, and help our clients, MSPs will be happy to add to their services.

In the weeks to come we will address the vendor MSP relationship.
I welcome feedback.
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MSPs demand many things from Vendors. We have compiled the top 5 items demanded by MSPs from Vendors.

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